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IN THIS ISSUE
FRONT PAGE
FEATURE
Good Governance
VIEWPOINT
Pots and Kettles
GUEST ARTICLE
Beyond the Myths: Building a Context for Association Innovation
GUEST ARTICLE
Good Governance in Meeting the Duties of Directors of Charities and Not-for-Profits
GUEST ARTICLE
The Service-Expectation Gap: The Gap Between What You Deliver and What Your Members Expect, and What You Can Do About It
GUEST ARTICLE
Study Circles: An Adventure in Community Development
GUEST ARTICLE
Business Intelligence: The Value of BI for Association Executives
TOOLS, TIPS AND RESOURCES
PAST ISSUES
FEATURE

Good Governance

This is the fourth article in the series about good governance.  This article is based on two of the most common questions that I answer about how Boards work.  Here are two of the typical questions:

I downloaded a set of policies off the internet so that my Board can have Policy Governance. We tried using these policies for a while but we still feel like we’re in a mess. What’s wrong?

Even though we have policies that we have been using for many years, we seem to spend a lot of time on details and it sure is hard to make decisions.  What are we doing wrong?

The answers are simple and the same for both questions: What’s wrong is that just having a set of policies does not make for good governance.  Having a set of policies is one part of good governance not the whole.  Taking up a model or approach without customizing this to your needs is no guarantee of good governance.  Having policies and not implementing the policies well into all your organization’s activities makes for policies that are of no use and a model in name only.

Missing policies for important aspects and values of your organization is no help either.  There are too many organizations that do not write policy for Board composition, Board orientation, Board training, codes of ethics and conduct for Directors yet wonder why they have such dysfunction on their Board.

The approach to good governance is much like building a house.  There are no quick ways to do it well; it takes lots of work, and the result will be commensurate with your efforts. 
building an organization is so much more than having policies in the same way that a house is much more than a roof.

Good governance is paralleled in all the steps of building an organization from the design, setting the foundation, making a solid frame, then finishing.  Just like a house, if you miss one part or build out of order, the results will be inefficient, unsafe and likely unusable.

The Principles

There are a few simple principles of building a  builder will consider first.  These are well-accepted guidelines that can be applied to building a house or an organization.

The whole is considered first, and then the parts,

  • Structure follows function

  • Process is as valuable as content

  • Measuring is essential

  • Change is hard and inevitable

Each of these principles fits within each step of design, setting the foundation, making a solid foundation then finishing.

The Design

Declaring the values upon which your life is built has been espoused by everyone from Steven Covey to Peter Drucker.  Knowing what you believe and value is part of deciding what kind of building you will build.  Values of resourcefulness and integrity, for example, could be seen in the design of a specific kind of building or organization. The job of the architect is to reflect the values of the owners in the building. The job of the Board is to reflect the values of the member/owners in the organization.  Stating that resourcefulness is a value might mean that the building and the organization will not have an unlimited budget.

Since every staff person, member and Board director will bring their own values, it will take time and effort to discuss and decide the corporate values.  Often beliefs about the content of the organization are stated as well.  So, an organization devoted to good health could state the few beliefs they hold about good health and its effect on individuals, society and families.

Leaving the setting of values to one person, the senior staff or chief elected officer for instance, is as destructive as not declaring the values.  When the people in these positions change, then so do the values, making for an insecure organization. Such an organization will be lacking the basis for making sound and consistent decisions.

Good governance means identifying and articulating corporate values.

The Foundation

Seeing the final vision of your building or organization in your mind’s eye is the design part of the building.  The designing of a building or an organization is based on the principle of “the whole is first then the parts”.  The envisioning of the future for the organizations means that you can see all the parts together in one whole picture.  If you can’t see the big picture of the building you are constructing, you won’t ever know what it will look like or even when it is finished.  Some organizations which have one large program, service or project have succumbed to working from details rather than a vision.  These organizations have great difficulty in balancing the one project with the rest because they cannot see the whole.

Good governance means having a well-articulated vision.

When a building is designed, a first step is to determine the use of the building.  This is based on the principle of “Structure follows function”.  A building that will be a home will have significant differences to a building that will be a public museum.  An organization that will be a Curling Club will be different than a professional association for engineers.  Stating what you will do and not do with your building is essential to choosing the right design for the organizations.  Leaving the defining to individuals, staff or volunteers results in ongoing difficulties.  This principle seems too obvious – yet there are all kinds of organizations out there without a statement of what they do.

The second building principle in effect here is: “Measuring is essential”.  The ‘measure twice and cut once’ rule works in building anything.  If your measurements are not right, then neither will the outcome be right.  Organizations that take time to ensure that their measurements of success will be accurate are sure their results have been met.  Measurements for organizations might include positive changes in numbers of products or membership might be measured in percentage increases.

Good governance means having a concise and measurable mission.

The Shell

As the foundation is reflective of values, the shell interprets the vision and mission through policies. The constitution and bylaws are about what it does (purpose), and the essential core parameters on how it does it. This is similar to the building code and the aspects of the building it addresses. The policies are reflective of how the organization does it work.  Both are important and often are thought to be interchangeable. They are not. The bylaws provide the key "safety" provisions for members to protect their rights and define the delegation of governance on their behalf.  The policies are more specific to the organization.  Policies actually reflect both the values and the relationships in the organization at a much more detailed level than the bylaws. Having bylaws with too much information means that every time you make a change, the members must support the change through a ratification vote.  Policies can be set and changed by the Board and Staff. 

Good governance means that the bylaws are concise and accurately reflect membership parameters regarding what the organization does and the delegation of the governance role.

Just like the straight and true framing of a house, when policies are written well the policies have every part of the organization defined: how the Board works; what the ED and staff do; how the members relate to the CEO and staff, how the staff relate to each other, their suppliers and on and on. The building principle in use here has to do with the idea that “process is as valuable as content”. A building that is used as a hospital rather than a school or community hall must still have certain processes considered such as how many people can fit in one room, the number of exits and washrooms. In a similar way, the building principle is applied to an organization. Whether an organization is devoted to such content as excellence in learning, eradicating gingivitis or promoting safe driving, there are processes that are vital such as having and using appropriate policies.

When policies are written well every value is reflected in every policy and every policy reflects every significant relationship in the organization.  Voila! - just like when the framework in a building is an accurate reflection of what is meant to do, the walls will go up easily and well to support the functional rooms of the house. organization that do not have policies written and used by the Board and the Staff are missing an essential framework for making decisions.

Good Governance means that there are policies that define how every aspect of the organization works.

The Finishing

While most of us think that the colours and textures of the finishing are the fun part building a house. But the rules of appropriateness and protection must be followed.  These rules are based on the design principle that “change is hard and inevitable”.  Some buildings will have more battering by the winds and rain than others. Similarly, organizations that are undergoing major changes such as mergers or changes in their vision and mission are particularly vulnerable.   Even if the changes are minor, every organization will have some external forces affecting it. Making sure that the organization has a weather protector that is consistent with its needs will help to meet the inevitability of change. Having a solid design, foundation and framework will protect the organization from the inevitable changes internal and external to the organization and provide the discipline to meet these changes.

Good governance means having the protection and discipline to withstand the forces of internal and external changes.

Whether you are building or renovating your organization, the principles and approach are similar to building or renovating any kind of organization.  Having the design, the foundation, the framework and the finishing in place with good governance will build you a structure of beauty and excellence in function.


Carol Humphries is a passionate advocate of policy-based governance having used this model as a director and staff person at many different levels and types of organizations. As a consultant, Carol has helped international, national, provincial and local organizations to embrace policy-based governance.

Association Xpertise Inc. (AXI) is a full-service company providing consulting and other services to associations and non-profits.    Details

 

JULY 2003
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